Google Adsense adds in Host ID on top of Pub ID

Google Adsense and Blogspot Blogger have been recently make significant changes on the adsense advertisement on blog. In the past, all you need is to identify your adsense publisher ID (called google_ad_client), your adsense slot ID (called google_ad_slot). Now, there is a new identity being added - Google Adsense Host ID (called google_ad_host).

Publisher ID is to identify your account, such that all the click on ads will generate income to your account.

Slot ID is to identify the particular adsense identity, e.g. the channel, the color, the size.

The new Host ID is to identify the blogger host that host the ads. This may due to the fact that many people has many Blogspot account, and in order to obtain Google paycheck every month, different Blogspot account share the same Adsense Publisher ID.

The new code looks something like:

google_ad_client = "pub-1234567890123456";
google_ad_host = "pub-9876543212345678"; (<-- this line is something new)
google_ad_slot = "35678901245";
google_ad_width = 250;
google_ad_height = 250;

Don't be surprise if you didn't see that line when you obtain the code from Adsense. That line will be added by Blogspot after you paste your Adsense code into your blog. It will be added even nif you add the adsense code directly to your template. And this may explain the recent glitch happen at Blogspot.



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2 comments:

the greatest loser said... March 7, 2009 at 10:03 PM  

Hello friend,
I would like to put adsense layout of one type in the homepage,and some other layout in the remaining pages of my blogger blog.How to do so?
please reply to my email if it is possible for you.Mt email is :- roshanvallappillil@gmail.com

Eric said... March 13, 2009 at 1:25 AM  

Thanks for this info!

My clickthrough rate went down, and when I saw the ad host number, I thought maybe someone was skimming clicks from me. Thanks for putting my mind at ease!

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